Brent Eilers, Realtor: A Tradition of Sound Advice

My life has been one of business and spiritual evolution, and this is no more evident than in my growth in my chosen industry, real estate. I have spent my whole business life in the retail business, assisting clients in making important decisions.

I worked initially as a salesman with Ingledew Shoes and later as a senior manager with the Swedish Jeweler, both located at Park Royal. These businesses were terrific for me as I was a natural salesman and a real hustler, and I loved the fast-paced challenges provided by these two commission-based industries.

Eventually, in 1983, I was encouraged to join the real estate industry, and I have never looked back. At the beginning, the market was very slow, but that didn’t matter to me because I was new, enthusiastic, and determined.

I was very drawn to this business as I could sense that there was much less “selling” required and much more education, sensitivity, and patience required. Back then, and even more today, there is a real need for realtors to “properly educate and advise” their clients.

Soon after joining the industry, I hired an expert to assist me with my messaging. What would my clients most want from me in this business? After several meetings, we produced a branding message which is exactly what I stand for! We started with my “Integrity” being the most important quality I value. I also had a strong desire and commitment to educate and advise properly.

These two qualities have formed who I am as a person and a top-one percent realtor in my industry.

In 1989, I co-founded my own Real Estate company RE/MAX Masters in West Vancouver. I have since sold my shares, but I am still actively licenced there. Over the years, I have spoken to many realtors about the most essential qualities a realtor can provide to their clients.

I have shared that we are primarily financial advisors charged with protecting our clients’ investments. To that end, we must have people skills, sales and negotiating skills, but most importantly, product and statistical knowledge and the skill set to confidently deliver “advice” to the client, even if it is not what the client wants to hear.

Today, I am a proven realtor with over 41 years of experience properly informing clients like you! I have received numerous awards for sales accomplishments from my company and the Vancouver Real Estate Board. However, I am most pleased that almost all my business has come from “referral” businesses over the years. I have had so many happy clients that have sent me lovely testimonials, and have said to friends, “Before you do anything, call Brent Eilers. He will properly advise you!” These referrals have tremendously enriched my business and in fact, made my life very rewarding!

Over the last 25 years, I have had taken many trips to India to visit my father and sister at the Sivananda Ashram in India. These visits have changed my outlook on life. My approach to my clients now is much softer and more patient. Being a good listener and a great advisor, has attracted a much broader client base. My commitment to you is always to protect your financial security, as well as work to improve or protect the quality of your life!

I have the experience to properly inform you, I have the confidence to advise you, and of course, I am always 100% focused on achieving the results that we have all agreed upon. There is no Substitute for Experience, especially when it is combined with a commitment to:  “A Tradition of Sound Advice!”

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